I’ve always believed that design is less about how a space looks, and more about how it feels.

My work centres around hospitality and experiential interiors - environments where atmosphere, energy, and human behaviour are as important as materials and form. A well-designed space should not only be visually compelling, as well intuitive, immersive, and memorable.

With over 18 years of professional experience, I approach each project with a balance of concept-driven thinking and practical realism, ensuring that design decisions are grounded in both narrative and function.

I founded SKID in 2010 with the intention of creating spaces that carry a strong identity - spaces that resonate emotionally while supporting the way people actually use them.

For me, great design is never just aesthetic. It is experiential.